Italian tire distributor Magri inks partnership deal with GRI
4 May 2024
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Collaboration follows last year’s acquisition of fellow Italian distributor Donati Gomme
Lombardy, Italy – Italian tire distributor Magri Group and Sri Lankan heavy tire manufacturer Global Rubber Industries (GRI) have entered a strategic partnership, with particular focus on farm tires.
The partnership aims to strengthen the position of the distributor in its domestic market and follows Magri’s acquisition of fellow Italian distributor Donati Gomme late last year.
The partnership with GRI will "enhance market coverage, improve customer service, and strengthen both companies’ positions in the competitive Italian tire market,” said a 4 May statement from Magri.
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