Hunter Wellies go high fashion with Jimmy Choo

ERJ staff report (DS)

Edinburgh, Scotland -- Hunter Boot Ltd -- already known for its high-class connections -- has gone even further up market with a designer welly. The company is making natural rubber boots for upscale fashion store, Jimmy Choo. Dubbed, "the most luxurious Wellington boots" they will retail at around £200 per pair compared with a more typical £20 per pair.

Last year Hunter made a range of boots aimed at fashion-conscious festival-goers, and this is a logical development.

“I was inspired by images from the festivals of the hip Brit girls in their wellies. This led to our collaboration with Hunter to produce a sleek interpretation of the British classic”, said Tamara Mellon, Jimmy Choo President and Founder.

The boots use the standard Hunter shape, but have a glossy black crocodile pattern - a Jimmy Choo signature -- embossed into the surface. Instead of a rough canvas interior, the boots' interior will have a leopard print design. The boots also feature gold buckles and other Choo-inspired detailing.

The boots will be on sale from June 2009, but avid fashionistas can put their names on the waiting list from 1 May.

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Website of Hunter Boot

Website of Jimmy Choo