Pirelli promotes economy, safety at Frankfurt

ERJ staff report (DS)

Frankfurt, Germany -- Pirelli is highlighting its mid-range Cinturato tyres at the Frankfurt show, claiming they are "recognised by the leading European certification bodies as the most ecological and safest line of tyres on the market."

Alongside these economical tyres, Pirelli is also claiming that its PZero family has been confirmed as the favourite for high performance sports cars.

Pirelli highlighted the latest Cinturato tyre, the P7, which is fitted as OE on by Audi (A4, A4 Allroad, A5), Mercedes (E Class, S Class), Alfa Romeo (New 147), BMW (X1, Serie 1, Serie 3) and Volvo (S80, V70)

The company said its Cinturato P7 cuts rolling resistance by 20% and energy consumption by 4%, knocks 30% off noise levels and reduces braking distance by up to two metres both in wet and dry conditions, using materials free of highly aromatic oils.

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Home page of P7 from Pirelli