DRAFT Korean students win Michelin challenge design competition

Greenville, South Carolina – A team of university students from South Korea has won the 2019 Michelin Challenge Design competition, "Inspiring Mobility," the company announced 29 May.

The competition challenged participants to design a mobility solution that will evoke a personal connection around joy, trust, security or freedom for inhabitants of major metro areas in 2035.

The winners — Jintae Tak, Minseok Choi, Doohee Lee and Joonyong Lee of Kookmin University College of Design — submitted an idea dubbed "Depot," which offers citizens of Berlin in 2035 a mobile conveyance that can double as a pop-up-style individual space.

The Challenge Design competition suggested the cities of Berlin, Mumbai, New York, São Paulo and Shanghai as the targeted metropolises for the participants' design entries.

Created by Michelin Group in 2001 to encourage and recognise the global design community, Michelin Challenge Design has become a prestigious design competition.

Second place went to Robert Crick of London for his design entry "Renault Fold," and third place to Junghyun Kim and Hanum Jeong of Seoul, South Korea, for their entry "Volvo Intersection."

The three winning designs and 12 finalists were chosen by the jury from more than 1,500 entrants, representing 71 countries.

In the past 19 years, Michelin Challenge Design has received more than 14,000 entries from 134 countries.

Representatives from the first-, second- and third-place winners are scheduled to appear at the "Movin'On Summit," the global sustainable mobility event being held 4-6 in June Montreal.